Copilot Search

Copilot is Microsoft's AI-powered assistant. It uses OpenAI's GPT-4 and Bing's search index. Users ask questions and receive answers with cited sources.

Microsoft's Copilot documentation is at https://learn.microsoft.com/en-us/copilot. The assistant is integrated across Microsoft products.

Copilot retrieves information from Bing's search index. It generates responses with citations from web sources. The model can handle complex queries and multi-turn conversations.

Microsoft details Copilot search at https://www.bing.com/search?q=Bing+AI. The system combines language model capabilities with web retrieval.

Cited answers. Copilot provides sources for its claims. Citations link to web pages indexed by Bing.

Conversational search. Users can ask follow-up questions. Copilot maintains context across the conversation.

Bing integration. Copilot is built into Bing search results. Users can switch between traditional search and AI chat.

Copilot reaches users through Bing, Edge, Windows, and Microsoft 365. Millions of users interact with Copilot daily.

Being cited in Copilot answers means visibility across Microsoft's ecosystem. This includes Bing search, Edge browser, and Windows desktop.

Optimize for Bing. Copilot uses Bing's search index. Good Bing rankings improve Copilot citation probability.

Use clear formatting. Copilot extracts passages for answers. Clear headings and concise paragraphs help.

Include structured data. Schema.org markup helps Copilot understand content. Article and FAQ schema are valuable.

Publish authoritative content. Copilot favors sources that Bing ranks highly.

Track referral traffic from bing.com and copilot.microsoft.com. Monitor Copilot outputs for brand mentions.

Bing's webmaster guidelines are at https://www.bing.com/webmasters/help/webmaster-guidelines-30fba23a.

Copilot will expand across more Microsoft products. AI search integration will deepen. Optimize for Copilot as part of your Bing strategy.

The Copilot search audit evaluates your visibility in Microsoft's AI search assistant. Note the gap between your Bing rankings and Copilot citation frequency. Audit quarterly.